The 2025 iGX Playbook

In Q3 2024, iGX Insights conducted an exclusive survey of 100 marketing leaders—Heads of Marketing, CMOs, and Brand Directors—from top iGaming organisations across Europe. This report explores how the industry is leveling up its gamification strategies and leveraging AI to transform player engagement. Don't miss out on the key trends and actionable insights shaping the iGaming landscape, including:

• Key Findings
• Making Gamification in iGaming ‘Just Right’
• Part One – Personalising Gamification for Each Player
• Part Two – AI in iGaming
• Conclusion and Key Suggestions
  

Download the report now and stay ahead of the game!