iGX Summit 2025

18 - 19 June, 2025

Hilton London Syon Park

Cecilia Paolino-Uboldi

Director of International and Strategic Partnerships Carnival Corporation

Day 1 | 18th June

1:50 PM Panel: Boost Loyalty with Experience: How can you use actionable insights to differentiate bonuses and loyalty programmes and provide interactive features for maximum fun experiences?

  • How to leverage data to gain actionable insights about your players
  • What’s the best way to differentiate bonus and loyalty policies with different player segments to drive engagement and retention
  • How to enhance gameplay with challenges, achievements and interactive features to maximise enjoyment outside of the game

Day 2 | 19th June

9:20 AM Fireside Chat: Igniting the future: What are the top tips to implement innovative marketing strategies to revolutionise your brand positioning whilst staying true to your core offerings?

  • How to leverage brand legacy and nostalgia as part of community and trust in your growth strategy
  • Where to incorporate new digital and social trends to attract younger audiences while staying true to your core offering 
  • Tips to ensure that new marketing trends and re-brands are a long-term success and not a short-term boost


Check out the incredible speaker line-up to see who will be joining Cecilia.

Download The Latest Agenda