iGX Summit 2025
18 - 19 June, 2025
Hilton London Syon Park
Georgi Pepelyankov
Head of Marketing Transformation Kindred Group plcDay 1 | 18th June
4:40 PM Panel: Create flexible player campaigns How can you provide an adaptable player management campaign that recommends new games and products, cross-sells and keeps players engaged as they grow and change?
- How to use AI and ML to identify player preferences and recommend how you need to update your game portfolio in the future
- How to identify complimentary products and games, in-game promotions and unique features to make cross-selling appealing
- Tips to adapt your engagement strategy to maintain interest or redesign your portfolio to grow with your player base
Check out the incredible speaker line-up to see who will be joining Georgi.
Download The Latest Agenda