Jason Spencer

Business Development Director ITV plc

As Business Development Director for almost 14 years, Jason has led the growth in revenue of ITV’s 9 commercial teams across the UK outside London in delivering creative business solutions through working closely in partnership with advertisers and their media agencies. He has extensive experience of working with brands in innovative ways across the gaming sector. Prior to ITV, Jason spent most of his career at media agencies – from media planning roles at Carat and PHD in London to running PHD North in Manchester. Beyond this, Jason is a Board Member of egta, the international trade body of multiplatform TV and audio businesses.

Day 2 | 19th June

11:10 AM Panel Discussion: Targeting, Tailoring and Thriving: How can you combine advanced attribution models and content to deliver engaging iGaming campaigns in a competitive market?

How to collaborate with media outlets, gaming channels joint events and co-branded experiences
How to use media and brand partnerships in markets where traditional advertising of gambling products is banned
How to integrate marketing campaigns with email, social, digital ads and live events and build a cohesive narrative across platforms to reinforce your brand message

Check out the incredible speaker line-up to see who will be joining Jason.

Download The Latest Agenda