Adrian Căpriță is Commercial Director for Romania at Superbet, leading the company's commercial strategy in one of Europe's most competitive betting markets. Over nearly seven years at Superbet, he has built and scaled the CRM and VIP functions, most recently as CRM & VIP Director. His earlier career at Fortuna Group in Prague and Fortuna Romania gave him a pan-European perspective on customer lifecycle management. With more than ten years in iGaming, Adrian is recognized for turning CRM into a growth engine through data, personalization, and operational excellence.