Fırat Günal

Day 1 | 18th June

Understand the psychology of the iGaming player: What motivates clicks and drives conversions
Craft ad creatives that not only attract but filter for intent
Build ultra-responsive funnels that reduce friction and accelerate the path to first deposit
Integrate personalization and segmentation for higher ROI and lifetime value
Measure funnel effectiveness with performance metrics beyond CTR: focus on CAC, CVR, and retention
Learn from real-world campaigns: A/B-tested strategies that consistently outperform the average.

Check out the incredible speaker line-up to see who will be joining Fırat.