iGX Summit 2025
18 - 19 June, 2025
Hilton London Syon Park
Retief Uys
Head of Retention Marketing SportingBet South AfricaDay 1 | 18th June
2:30 PM Panel: Maximise global impact: How can you leverage advanced attribution models to track your customers conversions and measure the effectiveness of your media campaigns?
- How to utilise programmatic advertising to automate and optimise your media buying processes for higher impact placements your audience will love
- Tips to encourage your audience to create and share content about your products and build community and brand trust
- How to implement advanced attribution models to track and measure the effectiveness of media campaigns and identify which touchpoints are driving conversions
Day 2 | 19th June
1:50 PM Panel: Social media as a search engine: How to utilise YouTube, Tik Tok and Instagram’s potential for SEO-based marketing and content that generates revenue and views long-term
- How to optimise content with targeted keywords, hashtags and trending topics to improve visibility and discoverability online
- Top tips to create content that stays relevant over time, driving continuous traffic and views
- How to utilise platform-specific tools like Youtube descriptions, Tik Tok trends and Instagram Reels to boost engagement and search rankings
Check out the incredible speaker line-up to see who will be joining Retief.
Download The Latest Agenda