iGX Summit 2025

18 - 19 June, 2025

Hilton London Syon Park

Daniel Reilly

Head of Data and Compliance Boyle Sports

Day 1 | 18th June

4:40 PM Panel: Create flexible player campaigns How can you provide an adaptable player management campaign that recommends new games and products, cross-sells and keeps players engaged as they grow and change?

  • How to use AI and ML to identify player preferences and recommend how you need to update your game portfolio in the future 
  • How to identify complimentary products and games, in-game promotions and unique features to make cross-selling appealing 
  • Tips to adapt your engagement strategy to maintain interest or redesign your portfolio to grow with your player base 


Day 2 | 19th June

1:30 PM Case Study: Keep data compliant: How to prepare data mapping for AI tools and assess risk to best navigate incoming GDPR and AI compliance for player protection

  • How to identify and document all data sources, flows and storage locations to ensure transparency and control over personal data used by AI tools 
  • Tips to regularly evaluate potential risks associated with data processing activities, focusing on data security, privacy breaches and compliance with GDPR and AI regulations 
  • How to implement robust policies for data handling, including consent management, data minimisation and regular audits to maintain compliance with evolving regulations 
  • Protecting personal data and customers from a compliance/reg perspective, payments, AML etc.  


Check out the incredible speaker line-up to see who will be joining Daniel.

Download The Latest Agenda