iGX Summit 2025
18 - 19 June, 2025
Hilton London Syon Park
John Betas
Online Product Development Specialist OPAPDay 1 | 18th June
3:30 PM Case Study: Revolutionising traditional products: Learn how lottery operators continuously evolves product performance with engaging features like AR and social sharing to meet modern player demands
- How to develop user-friendly mobile apps and website that offer instant lottery games, seamless integration with secure payment systems and a variety of game options for different player demographics
- What are the best ways to add engaging features like AR, social sharing and personalised recommendations and continually update with new themes and mechanics that resonate with contemporary players?
5:20 PM Panel: Harness AI: How to implement AI across your customers lifecycle management to increase your conversions and provide efficient customer service at scale
- How to identify high-potential leads and tailor marketing efforts, boost conversion rates and personalise the customer journey
- How to use AI chatbots to automate customer service and routine enquiries improving every interaction with the customer
- Top tips to use AI for predictive insights so you can plan long-term how you will keep growing and acquiring the best customers
Check out the incredible speaker line-up to see who will be joining John.
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